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BROCHURE

DESIGNING AND BUILDING
PEOPLE-CENTRIC ORGANIZATIONS

28-29 NOVEMBER 2017
THE EGG BRUSSELS

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12 MODULES IN 1 GREAT EVENT!

The HR Congress will give you the unique opportunity to bring your team and attend 12 tracks under one roof. Feel free to hop from session to session, and design an agenda that best fits your needs.

CULTURE & CHANGE

As a key component of what we now call Employee Experience, organizational culture is, and has been for years, one of the most critical areas of focus for business leaders. By making it an integral part of the corporate HR strategy, companies are now using different techniques and tools to make culture understandable and relatable for their people in an age where a good fit with the core values of an organization is a must for the new generation of employees. The case studies in this module will focus on three main topics: cultureboadring, organizational change becoming a part of corporate culture, and cultural change during a merger of acquisition.

PERFORMANCE MANAGEMENT

In the recent years the way individual and team performance is measured across the organization has changed considerably, mostly due to businesses getting rid of the old performance management practices that just were not working anymore. Reinventing the evaluation system, however, is just the first step towards achieving a higher level of employee engagement and a boost to performance. This module will feature three case studies that will showcase the challenges of radically changing the way that performance is measured, the effect of teams on individual performance, and an array of truly original and efficient techniques that can revolutionise not only the performance management system but also positively change an organization’s culture from the top down.

HR TRANSFORMATION

To ensure that the organization has the appropriate support it needs to grow and develop into a successful, people-driven enterprise, HR needs to become the champion of culture and change transformation. But how can it take an integral role in this complex movement? In this module we will explore the strategies behind HR transformation, strengthening the business case for transformation, and how the physical nature of work is driving important changes in how HR operates – and subsequently, influences the organizational capacity for evolution.

EMPLOYEE EXPERIENCE

Improving Employee Experience has been ranking very high on the agenda of both HR executives and the business for a while now. Organizations are trying their best to design great workspaces, provide flexible benefits, and create great corporate cultures in an effort to drive higher engagement. However, the rapid augmentation of work through advancements in technology and people-strategies means that HR now has more of a mandate than ever to create a great employee experience across the entire employee lifecycle. In this module, we’ll explore some of the key trends around how organizations and employees can work together in order to create more meaningful work and workplaces.

DIGITAL ORGANIZATION

According to Bersin by Deloitte, 20th century organizational structures are dying – giving rise to devolved decision making. Now, cross functional teams are working via sprints of activity and funded via micro-budgets - able to deliver at an unparalleled speed. Digital transformation is not just about shiny new technologies – it is a new way of organizing, engaging with customers and employees. It is also how we build networks of expertise and trust through cooperation and collaboration - working faster, better and smarter than ever before. The need to “be digital” is forcing organizations to completely re-think methods of management, engagement, leadership and the development of people. In this module we will explore these trends and methods through three inspiring case studies.

OUTSOURCING & SHARED SERVICES

HR has been traditionally focused on transforming service delivery, as business leaders seek higher service levels while pushing for lower HR costs. However in recent years, many organizations are pushing to improve the potential of shared services centers by shifting HR’s work away from transactional tasks towards value adding ones. This module will discuss how this transformation is being accelerated by the development of robotics and process automation technologies, as well as the strategically optimized outsourcing of HR services. Working with innovative HR service suppliers will also provide better access to the very latest technologies, including big-data mining, analytics, cloud technologies, and social media to improve operational efficiency.

LEADERSHIP & SUCCESSION

With hierarchies beginning to disappear in the workplace and teams taking over the organizational structure, leadership roles and responsibilities are transforming and expanding as well. In the age of digital transformation companies need to accelerate people into leadership earlier in their careers with enhanced,digitally aligned leadership practices such as coaching, mentoring and training. Spotting leadership talent is just one part of the job, the key to producing the leaders we need now and in the future is Succession Management. HR leaders, however, still struggle with building succession planning into the everyday fabric of the organization, or make it available for all levels of leadership. This module will explore the challenges of training “digital leaders”, the issue with not focusing enough on mid-level management succession, and explain how mindfulness is the perfect tool for overworked, leaders of the 21st century to bring out the best in themselves even in VUCA times.

TALENT MANAGEMENT

Bersin by Deloitte claims that organizations with mature talent management are 31% more effective in engaging their employees and have only a 1% turnover rate among their high performers. Attracting, inducing and retaining the right people is therefore critical in the longevity of organizations, especially in the age where freelancing, outsourcing, employee mobility, and digital transformation are continuously shaping the way we hire and work. In this module we will be diving into how to effectively manage the entire talent cycle, covering key topics such as creating and managing networks of teams, adapting learning practices to the new digital age, and finding out if there really is such a thing as “optimal attrition”.

EMPLOYER BRANDING

It should be no surprise that Employer Branding is seen as one of the most critical ‘must haves’ for HR leaders at present, yet perhaps just as surprising is that very little of corporate HR budgets are set aside for such strategic branding. In this module, we will discuss how HR professionals will be the driving force behind developing a coherent, passionate, authentic, and trustworthy employer brand for their organization to attract and retain great talent, promote to the external market, and become a marquee employer of choice in an ever-transparent, social media driven world.

DIVERSITY & INCLUSION

After years of failing miserably at creating a lasting effect, companies are now realising what Millennials have been saying for a long time: Diversity and Inclusion are not just deliverables on headcount, but a crucial part of the business strategy, and the key to innovation. In this module we will talk about how imperative it is to make D&I a CEO-level responsibility and thus an integral part of the organizational culture, we will endeavour to find an answer to whether it is possible to consciously remove all bias from the HR and leadership side, and explore a perspective where enforced gender balance creation can hinder true diversity.

RECRUITMENT

Talent attraction and recruitment has been undergoing a number of significant changes of late, as new technologies and workforce challenges have pressurized HR into exploring new avenues of finding, attracting and retaining talent. Social recruitment is increasing, as many recruiters now use sites such as LinkedIn for their social recruiting efforts. The merits of contingent work are also increasingly being called into question (though still popular), as many companies begin look to maximize hiring for fit, than hiring for task. This module will address how recruitment practices are therefore being augmented by a number of imperatives such as; branding, data and analytics, cultural transformation and the shifting fortunes of the ‘gig economy’.

WORKFORCE ANALYTICS

With workforce analytics now firmly established in the vernacular of HR professionals in many organizations, the development of HR analytical capabilities has gained a unique prominence within organizational business strategy. Transforming HR practices through a measured approach to leveraging data insights is the path we’re all looking to travel, however in this module we’ll discuss how to deepen the relationship between HR analytics and the organization by building the business capacity for improving people practices. We’ll also look at a number of salient practical, strategic and ethical questions that HR, analytics and business professionals need to address as analytics becomes an embedded function within the organization.

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ATTENDEES
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SPEAKERS
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AREAS OF HR
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INSPIRING DAYS

SPEAKERS

Dave
ULRICH
The father of modern HR

Herminia
IBARRA
INSEAD Professor, Leadership expert

Gareth
JONES
Author: Why should anyone work here?

Sydney
FINKELSTEIN
Professor, Author: Superbosses

Garry
O. RIDGE
President & CEO, WD-40 Company

Jeff
LINDEMAN
HR Director EIMEA, WD-40 Company

Michael
CHASKALSON
Leading Authority on Mindfulness

Jack
M. BROADLEY
Professor, Business Psychologist

David
C. FORMAN
Author – Fearless HR

Jonathan
FERRAR
Congress Chair, Co-Author: The Power of People

Bjarte
BOGSNES
VP Performance Management Development, Statoil

40+ MORE
SPEAKERS
to be announced soon.

The Congress will feature a truly unique panel of global subject matter experts.
The presenters are carefully selected to ensure that their content is aligned with the theme of the conference.

THIS IS NOT ANOTHER ’DEATH BY POWER POINT’ EVENT.

Rather a TED style conference, sharing provocative and inspiring ideas to help in designing and building people-centric organizations.

THE HR CONGRESS 2016 SUMMARY

The HR Congress 2016 took place on 29-30 Nov in RAI Amsterdam featuring Dave Ulrich, Lynda Gratton, Erin Meyer and 60 more thought leaders speakers, subject matter experts. The event was attended by almost 500 participants becoming one of the most important HR events in Europe.

SECURE YOUR CONFERENCE TICKET AT AN UNBEATABLE RATE

( Masterclass must be booked with congress ticket )

*tickets at these rates are offered to Corporate HR Executives only. Solution providers and consultants may register at a solution provider rate of € 2,995. Limited sponsorship options available, contact us for details.

*ticket does not include access to elective thought leader masterclasses. Access to upgrade sessions are limited, sold on the first-come-first-served basis.

AGENDA AT A GLANCE

28/11 9:00am – Act Like a Leader, Think Like a Leader

Herminia Ibarra Professor of Management Practice – London Business School

28/11 9:45am – Why Should Anyone Be Led by You?

Gareth Jones – Founding Partner, Creative Management Associates, Author: Why Should Anyone Work Here?

28/11 4:00pm – TITANIUM SPONSOR

TAB – TBA

28/11 4:45pm – Winning by Culture – Helping People to Win at Work by Implementing Tribal Leadership

Garry O. Ridge CEO- WD-40 Company

29/11 9:15am – The End of Performance Management (As We Know it)

Bjarte Bogsnes, VP Performance Management Development – Statoil

29/11 10:00am – The Secrets of Superbosses – How Exceptional Leaders Master the Flow of Talent

Sydney Finkelstein, Steven Roth Professor of Management, & Faculty Leader – Tuck School of Busines – Dartmouth College

29/11 10:00am – Victory Through Organization

Dave Ulrich, Professor of Business – Ross School of Business

28/11 11:05am – Bringing Cultureboarding to a New Level

TBA – soon

28/11 11:35am – Walking the Talk: Global Culture Change from the Bottom Up

TBA – soon

28/11 12:05pm – Blending Cultures – The Realities of Mergers & Acquisitions

TAB – soon

28/11 11:05am – Trial-by-Error: The Evolution of the Performance Management Revolution

TBA – soon

28/11 11:35am – No Man is an Island: Team Performance in the Spotlight

TBA – soon

28/11 12:05pm – Blending Cultures – The Realities of Mergers & Acquisitions

TAB – soon

28/11 11:05am – Culture Transformation for a Sustainable Future at Nordea

Dr. John Mahoney-Phillips, Executive Advisor – Nordea

Emilie Bruun, Global Head of Talent, Learning, Development & Diversity – Nordea

28/11 11:35am – Grounding the Business Case for HR Transformation

TBA – soon

28/11 12:06pm – From Hierarchies to Networks – HR’s Role in the Future of Work

TAB – soon

28/11 1:35pm – Countering Employee Disengagement with Employee Experience Strategies

TBA – soon

28/11 2:00pm – Old Employee Engagement, New Employee Experience

TBA – soon

28/11 2:35pm – How Cognitive Technologies are Augmenting the Employee Experience

TAB – soon

28/11 1:35pm – HR at the Helm : Leading the Digital Transformation of Organizations

TBA – soon

28/11 2:35pm – Doing Digital vs. Being Digital

TBA – soon

28/11 2:35pm – The Future of Work Is Here – HR Has Never Been More People-Focused

TAB – soon

28/11 1:35pm – The Emerging HR SSCs: From Transactional to Transformative Centre

TBA – soon

28/11 2:35pm – Mutually Assured Success – A Modern HR Services Outsourcing Model

TBA – soon

28/11 2:35pm – The Future of Work Is Here – HR Has Never Been More People-Focused

TAB – soon

29/11 11:35am – How to Train Your Digital Leader?

TBA – soon

29/11 12:05pm – Mid-Level Succession Planning – A New Focus

TBA – soon

29/11 12:35pm – Mindful Leadership

TAB – soon

29/11 11:35am – From Hierarchies to Networks of Teams – The New Era of Talent Management

TBA – soon

29/11 12:05pm – Attrition: The Good, the Bad, and the Necessary

TBA – soon

29/11 12:35pm – L&D – Out With the Old, In With the New

TAB – soon

29/11 11:05am – It is About Living the Brand!

TBA – soon

29/11 11:35am – Employer Branding Starts with HR Branding

TBA – soon

29/11 12:05pm – Employer Branding – Winning the Social War for Talent

TAB – soon

29/11 12:05pm – Diversity & Inclusion: No Longer an HR Check-Box

TBA – soon

29/11 2:35pm – The Challenges of Removing Bias – Is It Possible?

TBA – soon

29/11 3:05pm – It’s Not Just About Gender Equality – Diversity in a Broader Context

TAB – soon

29/11 2:05pm – Strategic Recruiting Meets Strategic Branding

TBA – soon

29/11 2:35pm – Optimizing Recruitment and Retention by Embracing Talent Data

TBA – soon

29/11 3:05pm – Recruiting for Culture Fit in Tomorrow’s Organization

TAB – soon

29/11 2:05pm – Building Organizational Capacity for HR Analytics

TBA – soon

29/11 2:35pm – The Analytics Portfolio: Driving Deep Improvement Beyond HR

TBA – soon

29/11 3:05pm – HR Professionals: We Need to Talk About Ethics, Privacy and Data

TAB – soon

28/11 10:30am – TBA

TBA – soon

28/11 3:00pm – TBA

TBA – soon

28/11 3:30pm – TBA

TAB – soon

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IN FOCUS: LEADERSHIP

Elevate your Leadership Capabilites to the next level by attending these focused sessions at The HR Congress

We have specifically developed the In Focus: Leadership sessions at The HR Congress, complete with unique and inspiring content, intended to give business leaders the opportunity to learn more about the important emerging junction between the organization, performance, HR and leadership.

The In Focus: Leadership sessions at The HR Congress will forever change how we view, develop, and
practice the art of leadership, wherever we live and work.

  • Thinkers 50 gurus including; Herminia Ibarra, Sydney Finkelstein, Gareth Jones, Michael Chaskalson, Dave Ulrich and many more top level presenters will speak

  • Thought leader keynotes and masterclasses, elective modules on Leadership, Performance, Culture, Talent and Digital

  • Opportunity to network with hundreds of likeminded business leaders.

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MASTERCLASSES

Many of today’s most important problems are so complex and multi-faceted that they can only be tackled collaboratively. Yet many smart and motivated executives struggle to learn how to lead effectively beyond their own specialty domains. Even when they recognize intellectually that they must harness ideas, people, and resources across disciplinary and organizational boundaries, in practice they often do not. In this session, leadership expert Herminia Ibarra applies her insights on how managers should step up to bigger leadership roles in order to explain; what barriers hold people back, how to become a more collaborative leader by acquiring necessary skills, as well as how to internalize an identity as a collaborative leader. In the course of this session, we’ll discuss: common misconceptions about what collaboration is and when it is effective, how professional networks foster (or hinder) collaboration, and the competencies and mindsets of collaborative leaders and how to acquire them.

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Too many companies are managed not by leaders, but by mere role players and faceless bureaucrats. What does it take to be a real leader—one who is confident in who they are and what they stand for, and who truly inspires people to achieve extraordinary results? Leaders don’t become great by aspiring to a list of universal character traits. Rather, effective leaders are authentic: they deploy individual strengths to engage followers’ hearts, minds, and souls. They are skillful at consistently being themselves, even as they alter their behaviors to respond effectively in changing contexts. This highly interactive masterclass by Gareth Jones will reveal how to hone and deploy one’s unique leadership assets while managing the inherent tensions at the heart of successful leadership: showing emotion and withholding it, getting close to followers while keeping distance, and maintaining individuality while “conforming enough.” Underscoring the social nature of leadership, this session will also explore how leaders can remain attuned to the needs and expectations of followers.

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In the past, businesses made people conform to the organization’s needs. But the old paradigm has shifted; now leaders must transform their organizations so that they attract the right people, keep them, and inspire them to do their best work. How do you create a culture people want to belong to? This masterclass led by Gareth Jones will identify and illuminate the key organizational attributes to do just that. Gareth will provide examples from global companies, which illustrate the kind of strong, attractive workplace culture that leads to sustained high performance. This masterclass will also provide an in-depth methodology to help assess how your company is doing, and describe the tensions and trade-offs that leaders must manage as they transform their organizations.

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What do Ralph Lauren, Larry Ellison, Julian Robertson, Jay Chiat, Bill Walsh, George Lucas, Bob Noyce, Lorne Michaels, and Mary Kay Ash have in common? Certainly all of them are known for being talented and successful—even legendary—in their respective filds. All have reputations as innovators who pioneered new business models, products, or services that created billions of dollars in value. But there’s one thing that distinguishes these business icons from their equally famous peers: the ability to groom talent. They didn’t just build organizations; they spotted, trained, and developed a future generation of leaders. They belong in a category beyond superstars: superbosses. This highly interactive masterclass will guide you through you can develop the next generation of superbosses within your organization.

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The next step in HR’s creation of value―is turning the war for talent into victory through organization, after all – “HR is not about HR. HR begins and ends with the business.”

Research from the RBL Group and the Ross School of Business at the University of Michigan has been at the forefront of shaping the HR profession with the Human Resource Competency Study (HRCS). Following the conclusion of the latest round of HRCS research, Dave Ulrich, David Kryscynski, Mike Ulrich and Wayne Brockbank now call for us to pivot from fighting the “war for talent”―to creating victory through organization. Destined to be an indispensible read for all HR professionals, Victory Through Organization provides a rationale for shifting your focus from how to help individuals prosper, to helping the organization succeed. It demonstrates that organizational success isn’t just about the talent you have―it’s about how the collective organization makes the individual all the more important. In this masterclass, you will learn more about: how to ensure that the organization creates a greater value than the sum of individual talent parts, how to create a more integrated HR solution to achieve business results across multiple stakeholders, and how HR professionals can master the competencies that have the greatest impact on their personal effectiveness, key stakeholders, and overall business results.

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HR professionals must evolve into being the best thinkers in the company – not only about the human side of the business, but the organizational side as well. Changes are occurring in virtually every element of the business environment, from evolving social, political, and economic changes. Under such conditions, the human side of the business emerges as a key source of competitive advantage. Dave Ulrich has spent years observing, studying, and shaping the business partner model through rigorous research and extensive work within specific organizations, as well as personally being involved in over a hundred HR Transformations, where he and his peers have advised many on how to be a better business partner. In this masterclass Dave will not only reflect on what he has learned about the relevance of the business partner model, but will also give advice as to where HR
Business Partnering is headed in the future, and therefore how businesses can better manage the challenges that lie ahead.

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The human resources profession has been the subject of much criticism and many questions over the years. One reason for HR’s checkered past is that it’s traditionally done a poor job of demonstrating its value to the business. There are in fact, at least five ways in which HR can impact business results. These five ways to impact the business are: strategic alignment, optimizing talent, cost savings, productivity improvements, and improving outcomes. Each of these activities can save time, reduce costs and improve productivity. It is important however, to go beyond these general categories and get as specific as possible about the ways in which HR adds value to the business. During this masterclass, seven specific levers that HR can influence will be discussed and their business impact calculated including: turnover of high performers, the value of internal hires, costs of vacant positions, costs of managing poor performers, global staffing mix, proficiency curve, and innovation.

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The pressure on business leaders in this age is heavier than ever. They are expected to perform on the highest level and handle the demands of the changing workplace and leadership practices, as well as their personal lives. There are three key leadership capacities that can make this possible:
resilience, collaboration and the ability to stay agile to lead in conditions of high complexity. Mindfulness can powerfully help leaders to navigate the complex, dynamic and fast-paced context of this age. Using his model of Mindful Leadership in this masterclass, Michael Chaskalson will describe how mindfulness impacts capacities which are considered vital for leaders in the 21st Century, and crucially will also advise how mindfulness when combined with consistent practice can lead to the development of valuable changes in leadership capacities over time.

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Transforming the immense potential of workforce analytics into reality isn’t easy. Pioneering practitioners have learned crucial lessons that can help you succeed. The Power of People shares their journeys—and their indispensable insights.Drawing on incisive case Jonathan Ferrar will help you bring purpose and clarity to any workforce analytics project, with robust research design and analysis to get reliable insights. During the workshop Jonathan will reveal where to start, where to find stakeholder support, and how to earn “quick wins” to build upon. You’ll learn how to sustain success through best-practice data management, technology usage, partnering, and skill building. Finally, you’ll discover how to earn even more value by establishing an analytical mindset throughout HR, and building two key skills: storytelling and visualization.

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